Grooming Seminars is designed to help top male businessmen and other professionals, who need to look their best. It also offers advice to salons and beauty experts who want to be involved in this growing market.

Grooming Seminars is run by Daniel Rouah - a qualified barber and grooming expert, who has his own range of men's care products and who, for 20 years, ran a top London salon.

He gives men's beauty advice on television, radio and for magazines such as FHM. He also advises corporate customers such as leading banks. Among his personal customers are the CEOs of some of Britain 's top 100 companies.

For the business customer

Appearance and presentation are vital if you want to get the right message across. The way you look says a great deal about you and the organisation that you represent.

Research shows, again and again, that if you look good your performance at work improves immensely.

We'll help customers gain a few basic skills that will mean they always look right and feel right. The skills include:

• Shaving properly - most men get this basic bit of beauty care hopelessly wrong.
• Caring for skin
• Moisturising
• Dealing with the effects of ageing
• Getting the right hair cut

For the salon professional and beauty therapist

Men's skin care is big business. Influenced by celebrities and footballers, men are more willing than ever to spend money on looking right.

Men's skin care has grown by 32 per cent in the last five years. It is now a billion pound industry, spending on wet shave razors alone is worth £267 million and this doesn't include shaving foams and moisturisers.

This is big business and you need to be part of it.

An understanding of male grooming will boost your turnover, increase your sales of products and will bring customers back for repeat visits.

Daniel Rouah can teach you - the history of barbering, skincare, shaving, technology, marketing, the use of media and sales. He can also advise on which products to stock. One salon owner, who took Daniel's advice, found that within a year his turnover had increased by over 35% per cent.

Daniel Rouah Celebrity Barber recently trained the staff promoting Gillette's latest innovation “ The Gillette Fusion Razor”, five blades to shave at the front and one for precision at the back. The Team was travelling the UK shaving people in a mobile Barber Shop to experience the new shave and advising on the new Fusion Range of Products. The Fusion Range is now available nationwide.

Daniel was commissioned by L'Oreal to write for “L'Oreal Professional Men”, a shaving and grooming guide which will be part of a book they have produced for promotion within salons who use L'Oreal products.

The book is 29cm by 34 cm, there are 34 pages in colour with hairstyles and ideas for hair colouring from England's top hairdressers it also includes clothing tips and lots more. www.lorealprofessionnel.com

Seminars are held in-store and at the end a shaving diploma and marketing report is given. Anyone can train.

Interested??

e-mail danielrouah@danielrouah.co.uk for further details and an information pack,
check out my website on www.danielrouah.co.uk
or ring +44 (0)845 052 3681 or +44 (0)20 7724 5528.

Hair Cutting/Styling & Barbering Courses - click here